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The New FTC Guidelines on Endorsements by Bloggers

The Federal Trade Commission has issued new guidelines that go into effect December 1, 2009 regarding the use of endorsements and testimonials in advertising that for the first time specifically...

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Finding Common Threads

One of the most powerful skills you can harness is the ability to listen, take in information and place it in context for your every day life. Sometimes, from the most mundane or seemingly useless...

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